Sanlam Fintech Accelerator Now Open

The Sanlam Foundation, in partnership with business development specialist Edge Growth, has opened applications for the Sanlam Group ESD Accelerator Programme, an 18-month initiative designed to help early-stage fintech businesses scale and access market opportunities within the insurance sector. 

Support for High-Growth Fintech Startups

The accelerator offers a blend of business development support and features: 

• Hands-on workshops 
• High-impact masterclasses led by business growth experts
• One-on-one coaching from experienced tech entrepreneurs
• Access to advisory boards for strategic guidance 
• Market access opportunities and a chance to test and pitch solutions
• Possibility of qualifying for grant funding

Businesses eligible for the programme must be:

• At least 51% black owned
• Operate in the fintech sector
• Be in post-revenue stage with scalable solutions for the insurance industry
• Be able to commit to the full 18-month programme

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How to Apply for the Sanlam Fintech Accelerator 2025

Interested founders must submit their applications by 1 August 2025. Applications should be sent to Yonela Ntshakaza at yntshakaza@edgegrowth.com with the subject line “Insurance Accelerator Programme”, along with an overview of their business and a brief motivation for participating in the programme.

What is the Sanlam Foundation?

Founded in 2011, the Sanlam Foundation is a non-profit organisation dedicated to driving economic inclusion and uplifting vulnerable communities across Africa. It plays a key role in expressing Sanlam’s corporate social investment values by:

• Investing meaningfully in the economies of its operational markets
• Contributing to poverty alleviation and community development
• Supporting marginalised groups through targeted funding

The foundation offers two types of funding: 

• Small grants funding: Supports community development projects at a grassroots level 
• Core funding: Facilitated through Expression of interest (EOIs), advertised on the foundation’s website and social media channels

To apply for funding through the Small Grants Fund, click here.