Understanding the 2 & 20 VC Fee Model: A Guide for Startups and Investors
In the world of venture capital, few terms are as widely recognised - or as frequently debated - as the
In the world of venture capital, few terms are as widely recognised - or as frequently debated - as the 2 & 20 model. This traditional fee structure, which includes an annual management fee and carried interest on profits, has long defined how venture capital (VC) firms are compensated.
However, as startups evolve, investor expectations shift, and performance metrics become more transparent, the structure of these fees — and how they compare to those in hedge funds — is increasingly under scrutiny. From understanding the mechanics behind IRR and MOIC to benchmarking fund performance and navigating the differences in incentive compensation, this article explores the nuances of VC economics that every founder and investor should know.
In this guide, we unpack the core components of VC compensation and provide insights into how these models are evolving in a competitive funding environment.
Two and twenty (2 & 20) refers to a fee structure in which a fund manager (general partner or GP) charges:
The model has been widely adopted across VC, private equity, and hedge funds, providing both stable operational income and performance-based rewards for fund managers.
Management fees are the primary source of revenue for a VC fund’s day-to-day operations. These fees typically range from 1.5% to 2.5%, with 2% being the industry benchmark, especially in early-stage funds.
These fees are not designed to generate profit, but rather to cover:
The exact terms are detailed in the Limited Partnership Agreement (LPA) - a binding contract between GPs and LPs that governs fund operations, investment strategies, and fee mechanics. Importantly, management fees often decline over time, especially as a fund moves from its investment period into its holding or exit phase.
Carried interest is a portion of a fund’s profits that is allocated to the GP, typically 20%, although this may vary depending on fund performance or negotiation with LPs. In some cases, GPs must also meet a hurdle rate (e.g., 8% IRR) before they are entitled to carry. This aligns the GP’s interests with those of the LPs by incentivising only successful investments.
The carried interest structure encourages:
For investors evaluating a fund’s performance or founders assessing potential backers, understanding how returns are measured is critical. The following metrics are commonly used in venture capital:
IRR measures the annualised rate of return over the life of the investment. In simpler terms, it’s the discount rate that makes the net present value (NPV) of all cash flows (both inflows and outflows) equal to zero.
IRR is especially useful when comparing funds with different investment durations or cash flow timings, offering a time-sensitive snapshot of performance.
MOIC is a simpler ratio that reflects the total value generated by a fund relative to the capital invested.
Formula: MOIC=Total capital investedTotal value (realised + unrealised)
MOIC is effective for measuring absolute value creation, without taking time into account. For instance, a MOIC of 3x means that the fund returned three times the capital invested.
The differences between these two metrics are:
VCs and LPs often use both metrics together to get a comprehensive view of fund performance.
While both VC firms and hedge funds use the 2 & 20 model, the nature of their investments and time horizons differ significantly.
Hedge Fund Incentive Structures
Hedge funds are pooled investment vehicles that employ a variety of strategies - from long/short equity to derivatives - to deliver outsized returns. Their compensation structures are generally as follows:
However, hedge fund fees are more likely to be applied annually, whereas VC carried interest is usually only realised after a multi-year lockup period, often 7 to 10 years.
While hedge fund fees are often criticised for misalignment, VC fees, especially carry, tend to be more performance-aligned with long-term outcomes.
The VC ecosystem is undergoing meaningful shifts that may eventually disrupt the traditional 2 & 20 model.
In competitive markets, newer and smaller funds may offer reduced management fees or tiered carry structures to attract LPs. In some cases, carry may be deferred or tied to more aggressive hurdle rates.
There’s growing interest in models where GP compensation scales with performance. For example, instead of a flat 20% carry, GPs might earn:
This rewards outperformers and disincentivises mediocrity.
In emerging markets like Africa, investors are experimenting with more flexible fee models that reflect:
In many African-based funds, management fees are structured to account for the intensive support required for early-stage startups, which often need more operational involvement than their Silicon Valley counterparts.
The 2 & 20 model has long served as the default fee structure in venture capital, providing a balance of operational stability and performance-based incentives. However, in an era of growing transparency, changing investor expectations, and evolving startup ecosystems, particularly across Africa, this model is being challenged and adapted.
Whether you're a startup founder negotiating term sheets, an emerging fund manager building your first LPA, or a limited partner evaluating where to deploy capital, understanding how VC firms make money - and how performance is measured - has never been more critical.
As competition intensifies and funding sources diversify, the firms that thrive will be those that embrace innovation not just in deal sourcing—but also in how they align incentives, measure success, and deliver value to both their investors and the startups they back.
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