2025 VC Pitch Deck Guide: How African Funds Raise Capital from LPs

For startup founders, the pitch deck is a well-known necessity and an essential for communicating vision, traction and opportunity to potential investors. But what’s less talked about, particularly in the African startup ecosystem, is the fact that venture capital (VC) firms also need pitch decks.

Yes, it’s not only startups that need to pitch for funding. VC firms prepare pitch decks for Limited Partners (LPs), the institutional and high-net-worth investors who back their funds. These decks are central to a VC’s capital-raising efforts, detailing everything from investment strategy and team expertise to fund structure and historical performance. The pitch is essentially a presentation of the fund’s value proposition.

In today’s world, LPs are asking sharper questions, and VCs are expected to demonstrate not just access to deal flow, but strategic edge, value creation and long-term fund durability. In this guide, we break down: 

• What a VC pitch deck is
• How it differs from a startup deck 
• What LPs are looking for 
• The core metrics used to evaluate funds 

Whether you’re raising your first VC fund or scaling a subsequent vehicle, this guide will help sharpen your message and improve your chances of securing LP commitments.