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# Innovation City Names Top 10 Pitch Finalists
- URL: https://www.startup.africa/innovation-city-names-top-10-pitch-finalists/
- Published: 2025-04-11T08:47:33.000Z
- Updated: 2025-04-11T08:47:33.000Z
- Author: Lungile Msomi
- Tags: Startups

Innovation City in Cape Town has announced the top 10 finalists for its[ Startup of the Year Competition](https://www.startup.africa/innovation-city-in-cape-towns-startup-of-the-year-competition-returns/). The finalists will pitch their startups at a live event on the 23rd of April 2024 in front of judges [**Catherine Young**](https://za.linkedin.com/in/catherine-young-b7077115?ref=startup.africa) (Grindstone), [**Renier Kriel**](https://za.linkedin.com/in/renier-kriel?ref=startup.africa) (Open Letter), [**Chipo Mushwana**](https://za.linkedin.com/in/chipomushwana?ref=startup.africa) (Nedbank), and [**Roger Norton**](https://za.linkedin.com/in/rogernort?ref=startup.africa) (OkHi Smart Addressing).

Launched in 2022, the [competition](https://innovationcity.co.za/2025/04/10/inside-innovation-citys-top-10-contenders-for-2025/?utm%5Fsource=theopenletter.beehiiv.com&utm%5Fmedium=newsletter&utm%5Fcampaign=these-customers-spend-70-more&%5Fbhlid=6494d84b44e55567dab2df95112f5e4550489203) has become a platform for breakout companies to evolve from hidden startups to household names. Each year, 10 high-growth startups are selected from across South Africa and invited to compete.

This year’s finalists operate in a range of tech sectors, from artificial intelligence (AI) to healthtech. The top 10 finalists are:

· **Callibi Speech Analytics** – Provides AI-powered transcription and analytics software for contact centres, trained specifically on South African languages and dialects.

· **Botlhale AI** – Offers tools that enable real-time transcription, call analysis, and multilingual support in African languages.

· **Fynbos Inc** – Presents an intuitive investment platform built for young professionals, providing access to top-tier funds with no platform or advisory fees.

· **The LeaseSurance Agent** – Replaces traditional security deposits with lease insurance through its data-driven platform.

· **Jem HR** – A WhatsApp-based HR and benefits platform built for deskless workers, empowering them with access to savings tools, fair finance, and educational resources.

· **JobJack** – Connects businesses with entry-level talent via an end-to-end digital hiring platform.

· **Sudor** – Empowers fitness and wellness creators to launch their own branded apps - complete with video, live streaming, chat, and payments, without writing a single line of code.

· **Lawyered Up** – An AI-powered contract lifecycle management platform that helps businesses automate legal workflows.

· **Flood** – Provides a fully engaged discovery and commercial platform designed for large audience owners such as telcos, challenger banks, and radio stations, enabling them to monetise and activate their communities more effectively.

· **Sensify Africa** – Has a Gatekeeper System that uses tamper-proof valves, RFID tech, and cloud software to eliminate cylinder theft and piracy.

The awards night for the competition will be held on the 24th of April 2025\.